— About Tero
We are
Tero Studios.
An independent animation and motion design studio based in Chennai. We build cinematic films, motion design systems and immersive work for brands that care about how their story moves.
— Founder
Arvind Subramanian
Creative Director
— A creative powerhouse
A studio built on
craft, not scale.
Tero began as a two-person room in Adyar with a borrowed Cintiq and one unreasonable belief — that an Indian studio could ship work the world would forward without footnotes.
Twelve years on, we're a team of forty senior animators, directors, engineers and producers based in Chennai. Still small enough that the founder reviews every frame. Still picky about the briefs we take.
12+
Years independent
40
Senior team
2
Studios
— What makes us different
Four things we refuse
to compromise on.
Treatment-led
Every project starts with a written treatment — story locked before a single frame is animated.
Principal-led
A director or lead is on every call. No juniors fronting client work, ever.
On-time, every time
Twelve years, zero missed launch deadlines. Production rigor baked into the craft.
One roof, full stack
Script, design, 3D, 2D, VFX, sound — handed off internally, not across vendors.
— By the numbers
A decade of frames,
shipped with intent.
Numbers we like, but the work is what we'd rather you remember.
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Projects
Completed
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Companies
Worked with
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Industries
Worked with
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Countries
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— Capabilities
Everything we make,
under one roof.
Five practices, one production floor. Briefs move between them without a single vendor hand-off.
— Now showing
Story & Direction
Treatments, storyboards and direction that turn briefs into films worth forwarding.
— Leadership
Meet the founder
& CEO.
Arvind Subramanian
Founder & Creative Director
Twenty years across film, motion and design. Started Tero after directing brand films for Apple, Nike and Tata.
LinkedInSneha Pillai
CEO & Executive Producer
Built Tero's production engine and US presence. Previously led delivery at one of Mumbai's largest VFX houses.
LinkedIn— The team
Our team of
strategists.
Priya Nair
Head of Production
Karthik Iyer
Director — 3D
Meera Raghav
Director — 2D
Rohan D'Souza
VFX Supervisor
Aisha Khan
Head of Immersive
Vivek Rao
Pipeline Lead
Sneha Pillai
EP
Aravind Menon
Senior Animator
— Portfolio of consensus
What clients say
after the lights come up.
Words from the brand, marketing and production leads who shipped the work alongside our studio.
“For our Vara Mahalakshmi 2025 campaign, Tero Studios crafted an anamorphic video that perfectly merged tradition with innovation, making a strong impact on our audience.”
Sibi Jacob
Brand Manager · Bhima Gold
“Their team brought fresh ideas, creative execution, and engaging visual experiences that truly connected with our audience. From concept to delivery, everything was handled with professionalism and precision.”
Athira Nampiathiri
Senior Marketing Manager · Forum Mall
“Tero Studios delivered an exceptional AR broadcast for our Onam celebrations. Their creativity and flawless execution gave visitors a truly immersive festive experience.”
Hari Suhas
General Manager · Lulu Mall Kochi
“The anamorphic video content created by Tero Studios for IMTEX 2025 and ACMEE 2025 helped us stand out with powerful visuals and high-impact brand presence.”
Ravivarman R
Marketing Head · S&T Engineers
“Working with Tero Studios on the Campa Cola TVC and Mumbai launch video was seamless. Their frame-by-frame animation and creative approach elevated the campaign.”
Neha Gowda
Producer · Shot Ready
— Frequently asked
Honest
answers.
The questions clients ask us most often, answered without marketing speak.
Brand films, explainers, ad campaigns, character work, product animation, motion design systems and visual effects for live action. If it moves on a screen and tells a story, we're probably the right fit.